The Presiding Committee of the German Design Council

The founder's meeting elects the presiding committee of the German Design Council from among its members; it includes 12 individuals. As the highest-ranking body of the foundation, the presiding committee makes all strategic decisions regarding the focus and work of the German Design Council.

  • Prof. Dr. h.c. Peter Pfeiffer
  • Dr. Michael Peters
    General Manager Peters’ Projects GmbH – Vice President
  • Robert Klanten
    Managing Director and Creativ Director of Die Gestalten Verlag GmbH & Co. KG – Treasurer
  • Roland Heiler
    General Manager of Porsche Design GmbH
  • Dr. Annemarie Jaeggi
    Director of Bauhaus-Archiv e.V. | Museum für Gestaltung
  • Leo Lübke
    Managing Director of COR Sitzmöbel Helmut Lübke GmbH & Co. KG.
  • Philipp Mainzer
    Managing Director and Creativ Director of e15 Design and Distributions GmbH
  • Nils Holger Moormann
    General Manager of Nils Holger Moormann GmbH
  • Prof. Mike Richter
    Co-Founder iconmobile group | Hochschule Darmstadt
  • Caroline Seifert
    Brand and Design Executive
  • Prof. Dr. h.c. Erik Spiekermann
    Partner Edenspiekermann AG
  • Prof. Dr. h.c. Gorden Wagener
    Chief Design Officer Daimler AG

The Executive Board of the German Design Council

Andrej Kupetz


Andrej Kupetz (*1968) has been CEO of the German Design Council in Frankfurt am Main, Germany, since 1999. He studied industrial design, philosophy and product marketing in Berlin, London and Paris. In 1997, after various positions in design management and university liaison, Andrej Kupetz joined German Railways (Deutsche Bahn AG) where he was responsible for brand management in the DB Group and for the implementation of various corporate design processes.

Kupetz is member of the advisory board of the Design Management Institute Boston. Since 2011 Kupetz has been a member of the higher education council of the Hochschule für Gestaltung Offenbach am Main. That same year the European Commission appointed him to the European Design Leadership Board. Kupetz is married and has three sons.



Lutz Dietzold

Managing Director

Lutz Dietzold (*1966) has been managing director of the German Design Council since 2002. He studied art history, classical archaeology and German language and literature in Frankfurt. After working as a freelancer in the area of design communication for national and international clients, he was appointed as the managing director of the Deutscher Werkbund Hessen (German Association of Craftsmen in the federal state of Hesse) as well as the managing director of Design Zentrum Hessen (Hesse Design Centre), where he was responsible for the strategic reorientation of design promotion.

In 2011 he was appointed deputy chairman of the Stiftung Deutsches Design Museum (German Design Museum Foundation) and member of the advisory council of the Mia-Seeger-Stiftung (Mia Seeger Foundation). Mr. Dietzold publishes articles on a regular basis and gives national and international lectures on a variety of topics relating to design. He is also a member of numerous juries as well as of the project advisory board of the German Federal Ecodesign Award of the German Federal Ministry for the Environment, Nature Conservation, Building and Nuclear Safety.