Whilst the use of digital (communication) tools has come on in leaps and bounds in many companies and life situations due to the changed requirements and restrictions associated with the Covid-19 pandemic, such tools were already playing a central role within our everyday lives. Not everyone is equally excited by the prospect of a digital world – and a digital solution is not always better than – or even comparable with – an analogue product or physical interaction. Digitisation has given rise to completely new professions, products and services, but also problems and challenges.
We will be speaking to Professor Tanja Diezmann, Professor Julian Adenauer and Sebastian Schulz about the differences between digital design and traditional (analogue) design and the general contribution that design can make towards digitisation. This event will also explore which skills and abilities are needed within the creative sector in order to expertly drive forward the digital world and whether the profession of designer will change and, if so, how.
When: Wednesday, 18 November 2020
Location: Library of the German Design Council, Messe Frankfurt, Hall 9.3