Automotive Brand Contest: Automotive Design – all-embracing, outstanding.

The Automotive Brand Contest is the only international design competition for automotive brands: the high-profile international award honours the best automotive brand and design achievements. It draws attention to the participants – and the entire industry.

To the Automotive Brand Contest website 

The next events

09.04.2018 Deadline early bird online
09.05.2018 Deadline registration online
24.05.2018 Jury session in Frankfurt am Main
02.10.2018 Award ceremony in the context of the Mondial de l'Automobile in Paris
02.10.2018 Publication Catalogue

Press releases

Automotive Brand Contest

The automobile industry has no equal when it comes to inventing and promoting brands with consummate aplomb. The German Design Council’s Automotive Brand Contest aims to celebrate this achievement once again this year. Applications for this German Design Council international brand and design contest are being accepted until this coming 09 May and can be submitted to

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Automotive Brand Contest

First-class brand management, outstanding design and winners beaming with joy: The award ceremony for the three Mobility Awards, the Automotive Brand Contest, Motorcycle Brand Contest and Bicycle Brand Contest, was held yesterday, 12 September 2017 in Frankfurt on the occasion of the 67th Frankfurt International Motor Show (IAA). The Gesellschaftshaus Palmengarten provided the setting for the event to which anyone who was anyone in the automotive, motorcycle or bicycle world was invited.

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Automotive Brand Contest

Outstanding automotive design and first-class brand management are the primary criteria of the Automotive Brand Contest. Behind each big brand are highly committed people responsible for the brand's success. The German Design Council has awarded Ola Källenius — member of the divisional board at Mercedes-Benz Cars Marketing & Sales, Daimler AG — the title of Brand Manager of the Year.

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