For the best on the German brand scene: The German Brand Award.

The German Brand Award pays tribute to successful brand strategies in Germany. It identifies, honours and presents unique brands and brand builders. In its inaugural year 2016, the new competition received over 900 entries and established more than 70 million contacts – a clear sign that the award has quickly caught on as a way of communicating outstanding brand strategies.

To the German Brand Award website

The next events

06.12.2019 Deadline Early bird
14.02.2020 Application deadline German Brand Awards 2020
05.03.2020 Jury session in Frankfurt am Main
18.06.2020 Awards ceremony in Berlin

Press releases

German Brand Award

Registration for the German Brand Awards 2020 is now open to companies, agencies and marketers from all around the world. Presented by the German Design Council and the German Brand Institute, the competition pays tribute to the most innovative brands and the best strategies for brand consistency and long-term brand communication.

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German Brand Award

The big winners are: Bosch, comdirect bank, Interbrand, Kaldewei, Dortmunder U, LSG Lufthansa Service Holding, Novia by AXENT Switzerland, Markilux, Fraport AG, 123erfasst and Veramaris. The title “Brand Manager of the Year” goes to Dr Annette Becker from Bosch Power Tools.

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