The Magazine of the German Design Council
Layla Keramat

How Can Experiences Be Designed in a Holistic Way?

Contemporary design creates comprehensive user experience systems and is no longer limited to physical objects alone. Philipp Thesen talks to Layla Keramat from Prophet about how data-driven and personalised experiences are designed to deliver added value for people and the environment. Episode 18 of the ndion podcast.  

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Philipp Thesen in conversation with Layla Keramat from Prophet

Layla Keramat is a partner at the Californian consultancy Prophet. She was previously Executive Creative Director at frog and has 25 years of international experience in service, product and communication design, gained in both agencies and corporations. She began her career as a graphic designer at SONY.

A conversation between Philipp Thesen and Layla Keramat about the experience economy, the rise of service design and the changing role of design.

ndion-Podcast

In our podcast series, we bring you fascinating interviews from the world of brand communication and design. Up-to-date, informative and at the cutting edge of the industry. Featuring interesting personalities, industry leaders and decision-makers – on relevant topics such as digital transformation, sustainability and advancing globalisation.

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