Global Visibility
Reach decision-makers worldwide: The Major German Brands is a premium English-language publication that makes German brand excellence visible internationally.
Design Drives Business
The Major German Brands
The Major German Brands presents visionary brands that understand design as an economic force. Guided by this year’s theme driving business by design., the publication demonstrates how design drives growth, innovation, and transformation. Become part of this publication and position your brand on the international stage.
Why Participate?
Germany’s Strongest Brands
Since 2013, The Major German Brands have told the stories of strong German brands that use design as a strategic driver of business success. The book serves as a stage where German brands present their design competence, innovative power and economic relevance – reinterpreted every year.
Seit 2013 erzählt The Major German Brands die Geschichten starker Marken, die Design als strategische Kraft für wirtschaftlichen Erfolg nutzen. Das Buch ist die Bühne, auf der deutsche Marken ihre Designkompetenz, Innovationskraft und wirtschaftliche Relevanz zeigen – Jahr für Jahr neu interpretiert.
Exclusive Positioning & Networking
Celebrate your brand at the Design Gala in Berlin and connect with leading figures from business, politics and culture. Join the German Design Council’s strong international network.
Thought Leadership through Design
Show how your brand uses design to shape innovation, sustainability and transformation. And help strengthen Germany’s image as a leading design nation.
Professional PR Tools
Benefit from the official label, professional press photos and ready-to-use PR templates to communicate your participation across all channels – from press releases to social media.
The Publication – Looking Ahead
The Major German Brands 2027
The upcoming edition of The Major German Brands – driving business by design. will be published in autumn 2026. It shows that design is far more than aesthetics – it is an economic factor. Companies that integrate design strategically enhance their innovative strength, create long-term value and build resilience. The Major German Brands 2027 tells the stories of brands that prove design is a strategic tool for growth and future viability.
Be part of the story
With more than 100 guests from industry, politics and culture, we celebrate the launch of The Major German Brands every year. Join us, connect with design and brand experts, and experience an inspiring evening. As a featured company and member of the German Design Council, you are invited to the Design Gala at Soho House Berlin.
Show Your Brand. Share Your Story.
Join the 2027 edition of The Major German Brands and demonstrate how your company drives transformation through design. Gain reach. Build reputation. Shape tomorrow.
Join the Movement – Be Part of Germany’s Major Brand Stories
(Early Bird Deadline: 13 February 2026)
Service Packages
Classic
- Two-page company presentation
- Three copies
- Design Gala: 1 Ticket
- Label
- Marketing Services
- Press photos
- Communication tools
- Press relations surrounding the publication
3.500 €
Premium
Photo: Grand Visions © German Design Council
- Four-page company presentation
- Five copies
- Design Gala: 2 Tickets
- Label
- Marketing Services
- Press photos
- Communication tools
- Press relations surrounding the publication
5.500 €
At a glace
Fact Sheet
In the fact sheet you will find all relevant information for participating in the publication The Major German Brands – from timelines and submission deadlines to required data and file formats, as well as content requirements.
In cooperation
