The focus of the German Design Council is on design, brand and innovation. Because their successful interaction makes companies competitive and products unique: design defines the identity of your company and the character of successful products that leave a lasting impression. With unique brands, you take a clear and assertive position with customers and business partners. Successful innovation finds the right answers to market needs and global challenges and gives you a head start.
This trinity of design, brand and innovation is the guarantor of sustainable corporate success. This is what the German Design Council stands for with its cross-industry network of over 350 member companies, trade congresses and renowned awards worldwide. Through its diverse support and education initiatives as well as its library, the German Design Council also makes its concentrated expertise available to new generations of design, brand and innovation professionals.